Japan’s lingerie maker for small breasted ladies (and lads?) launches new sub-brand with stylish, sexy designs

fter two years of success, intimate fashion label Feast is ready to start Feast Secret.

Since launching in 2014, Feast, the Japanese lingerie brand specifically designed for women with petite busts, has been steadily growing in popularity. After being flooded with orders as soon as it went into business, Feast has collaborated with character marketing powerhouse Sanrio and even made forays into swimwear.

Now the company is embarking on its latest creative endeavor with Feast Secret, a sub-brand with offerings that are sexier than its ordinary Feast lingerie sets.

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In contrast to Feast’s tube top-style bras, Feast Secret’s are held in place with a hook, although the manufacturer boasts that its clasps are designed to be easily opened and closed. The new line does continue the company’s original mission of providing intimate apparel for small-breasted and fashion conscious women.

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Initially, four designs will be offered by Feast Secret. In addition to the Black Cat lingerie set picture above, early adopters will also have the options of the White Maria

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Blue Flower

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…and Lilac Venus bra and pantie sets.

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Each is priced at 6,380 yen (US$60) and ready to help make a compelling argument that bigger isn’t always better.

Related: Feast Secret

Rocketnews 24 edited by JWS

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